I just read an interesting article in this morning’s New York Times. A business writer was interviewing Microsoft President Steve Balmer. When asked to fill in the blank to the question, “You want the culture of your company to be more____________”, Balmer responded, “efficient.”
Like executives around the world, we are faced with doing more with less. Balmer goes on to explain that it is particularly challenging for a company that has grown each year for the past 30 years – operating in a constrained environment is new to most employees.
Working with commercial real estate owners, operators and their service providers, it is apparent that efficiency is on the minds of the entire value chain. Commercial real estate owners and their employees are under extreme pressure to reduce their operating costs to offset increasing vacancy rates and decreasing rental rates. Increasing energy efficiency to reduce operating costs has become a core strategy for building owners. BOMA’s BEEP strategy is a great example of the industry’s acknowledgment of the critical role of energy efficiency.
The sheer number of existing buildings that could benefit from energy efficiency, in turn, drives the need for efficiency in delivering energy efficiency services. At a time when demand for these services is growing, the industry does not have the manpower with the right expertise available to meet the demand, nor will it be able to train engineers quickly enough to meet that demand.
Automation is the key to efficiency in delivering energy services. By automating many of the time consuming, repetitive processes, we can leverage the limited amount of energy expertise available. We need to increase the number of buildings an energy engineer can support each year. Automation of data capture, data crunching, analysis and reporting will be the key. Not only will this help to increase the number of buildings analyzed, but it is likely to increase the percentage of owners that actually take action to improve their buildings’ performance.
Breakthroughs in wireless sensor technology, cellular communications, modeling software and report generation should significantly reduce the engineering time required to deliver an energy audit freeing up scarce engineers to focus on real value, analysis and recommendations.
Efficiency enables companies like Microsoft to do more with less in a challenging economic environment where demand for their products is problematic. Energy efficiency is a potential source of operating cost reduction for building owners. Delivering the services that drive energy efficiency must be delivered more efficiently in an environment of increasing demand. Business as usual and doing things the same way will never get us there.